When you sponsor the Celebrity Human Race, it's an opportunity to connect with new people who fall into your target audience and raise awareness for your organization. You are also helping the HSC Foundation bring hope to life by supporting research, technology, health care education, and improved patient care at HSC Winnipeg.

If you are interested in sponsoring the Celebrity Human Race, please contact:

Monique Levesque-Pharoah
Manager of Sponsorships & Events
Health Sciences Centre Foundation
Direct: 204-515-5620
mlp@hscfoundation.mb.ca

Presenting Sponsor

$50,000

SOLD OUT

Presenting Sponsor
SOLD OUT

Exclusive benefits:

  • Designated Presenting Sponsor of the Celebrity Human Race
  • Category exclusivity & first right of refusal for 2017 event
  • Company logo incorporated into the event signature as Presenting Sponsor
  • One Celebrity Human Race team of five ($15,000 value)
  • Company logo on all media advertising (when applicable). This will include a mix of television, radio, and newspaper
  • Acknowledgement of sponsorship on HSC’s TV network that includes more than 20 screens located in high-traffic areas throughout the hospital, where 12,000 to 15,000 people are on site each day
  • Acknowledgement of sponsorship in HSC’s print publication Focus
    • 2,000 physical copies distributed throughout the hospital
    • 200 copies mailed to partners within the WRHA
    • Posted on the HSC intranet, which 7,000 HSC staff and volunteers have access to
  • Acknowledgement of sponsorship in the HSC Foundation Bringing Hope to Life newsletter
    • 2,500 copies distributed to HSC Foundation stakeholders
    • Posted on hscfoundation.mb.ca, which has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Facebook page leading up to the event (1,500+ likes)
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to and during the event (1,200+ followers)
  • Company logo on all emails sent to race participants (Minimum of 15 emails)
  • Company logo on all printed material including, but not limited to:
    • 2-page centre spread ad in awards reception program**
    • Full-page ad in the Celebrity Human Race passport**
    • Posters placed at locations throughout HSC
    • Sponsor recognition signage
  • Opportunity for on-site promotional marketing
  • Company logo on event t-shirt in prominent position, which is worn by celebrities and event participants around the city on the day of the event
  • Company logo on large start-line banner, a favourite photo-op for media
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 10 invitations to the celebrity draft party
  • 6 invitations to the brunch
  • 1 complimentary table for 10 guests in the preferred seating area at the awards reception
  • Acknowledgement of sponsorship by MC at the draft party, brunch, and awards reception


Entertainment Sponsor

$20,000

Exclusive benefits:

  • Company logo on Winnipeg Free Press advertisements, which reach an average of 198,000 readers on weekdays and 248,100 readers on Saturdays*
    • ¼ page ads (3 on weekdays and 2 on Saturdays)
    • ¼ page thank you ad (1 on Saturday)
  • Acknowledgement of sponsorship on HSC’s TV network that includes more than 20 screens located in high-traffic areas throughout the hospital, where 12,000 to 15,000 people are on site each day
  • Acknowledgement of sponsorship in HSC’s print publication Focus
    • 2,000 physical copies distributed throughout the hospital
    • 200 copies mailed to partners within the WRHA
    • Posted on the HSC intranet, which 7,000 HSC staff and volunteers have access to
  • Acknowledgement of sponsorship in the HSC Foundation Bringing Hope to Life newsletter
  • 2,500 copies distributed to HSC Foundation stakeholders
  • Posted on hscfoundation.mb.ca, which has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Facebook page leading up to the event (1,500+ likes)
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on all printed material including, but not limited to:
    • Full-page ad in awards reception program**
    • Full-page ad in the Celebrity Human Race passport**
    • 8.5” X 11” posters (350 printed and distributed to all working areas at HSC)
    • 24” X 36” posters placed in 20+ high traffic locations throughout HSC
    • Sponsor recognition signage
  • Opportunity for on-site promotional marketing
  • Company logo on event t-shirt, which is worn by celebrities and event participants around the city on the day of the event
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 6 invitations to the celebrity draft party
  • 6 invitations to the awards reception
  • 2 invitations to the brunch
  • Acknowledgment by MC during the awards reception


Online Registration Fee Sponsor

$20,000

Exclusive benefits:

  • Sponsor recognition and company logo on the registration page
  • Special-branded message to all participants as they register for the Celebrity Human Race, which says their registration fee is sponsored by your company
  • Company logo on Winnipeg Free Press advertisements, which reach an average of 198,000 readers on weekdays and 248,100 readers on Saturdays*
    • ¼ page ads (3 on weekdays and 2 on Saturdays)
    • ¼ page thank you ad (1 on Saturday)
  • Acknowledgement of sponsorship on HSC’s TV network that includes more than 20 screens located in high-traffic areas throughout the hospital, where 12,000 to 15,000 people are on site each day
  • Acknowledgement of sponsorship in HSC’s print publication Focus
    • 2,000 physical copies distributed throughout the hospital
    • 200 copies are mailed to partners within the WRHA
    • Posted on the HSC intranet, which 7,000 HSC staff and volunteers have access to
  • Acknowledgement of sponsorship in the HSC Foundation Bringing Hope to Life newsletter
  • 2,500 copies distributed to HSC Foundation stakeholders
  • Posted on hscfoundation.mb.ca, which has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Facebook page leading up to the event (1,500+ likes)
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on all printed material including, but not limited to:
    • Full-page ad in awards reception program**
    • Full-page ad in the Celebrity Human Race passport**
    • 8.5” X 11” posters (350 printed and distributed to all working areas at HSC)
    • 24” X 36” posters placed in 20+ high traffic locations throughout HSC
    • Sponsor recognition signage
  • Company logo on event t-shirt, which is worn by celebrities and event participants around the city on the day of the event
  • Company logo on multi-media presentation played during the draft party and awards reception
  • 6 invitations to the celebrity draft party
  • 6 invitations to the awards reception
  • 2 invitations to the brunch
  • Acknowledgment by MC during the awards reception


Brunch Sponsor

$15,000

SOLD OUT

Brunch Sponsor
SOLD OUT

Exclusive benefits:

  • Company logo on Winnipeg Free Press advertisements, which reach an average of 198,000 readers on weekdays and 248,100 readers on Saturdays*
    • ¼ page ads (3 on weekdays and 2 on Saturdays)
    • ¼ page thank you ad (1 on Saturday)
  • Acknowledgement of sponsorship on HSC’s TV network that includes more than 20 screens located in high-traffic areas throughout the hospital, where 12,000 to 15,000 people are on site each day
  • Acknowledgement of sponsorship in HSC’s print publication Focus
    • 2,000 physical copies distributed throughout the hospital
    • 200 copies are mailed to partners within the WRHA
    • Posted on the HSC intranet, which 7,000 HSC staff and volunteers have access to
  • Acknowledgement of sponsorship in the HSC Foundation Bringing Hope to Life newsletter
    • 2,500 copies distributed to HSC Foundation stakeholders
    • Posted on hscfoundation.mb.ca, which has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Facebook page leading up to the event (1,500+ likes)
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on printed material including, but not limited to:
    • ½ page ad in awards reception program** (on your version it says full page, should be ½)
    • Full-page ad in the Celebrity Human Race passport**
    • 8.5” X 11” posters (350 printed and distributed to all working areas at HSC)
    • 24” X 36” posters placed in 20+ high traffic locations throughout HSC
    • Sponsor recognition signage
  • Company logo on event t-shirt, which is worn by celebrities and event participants around the city on the day of the event
  • Logo on multi-media presentation played at the draft party and awards reception
  • 4 invitations to the celebrity draft party
  • 4 invitations to the awards reception
  • 4 invitations to the brunch
  • Acknowledgment by MC during the brunch


Pit Stop Sponsors (5 available)

$10,000, plus cost of execution

Exclusive benefits:

  • Integrated sponsored activity at pit stop location, which will provide celebrities and participants the chance to interact with your product/brand
  • Opportunity for staff to volunteer at designated pit stop
  • Company logo on Winnipeg Free Press advertisements, which reach an average of 198,000 readers on weekdays and 248,100 readers on Saturdays*
    • ¼ page ads (3 on weekdays and 2 on Saturdays)
    • ¼ page thank you ad (1 on Saturday)
  • Acknowledgement of sponsorship on HSC’s TV network that includes more than 20 screens located in high-traffic areas throughout the hospital, where 12,000 to 15,000 people are on site each day
  • Acknowledgement of sponsorship in HSC’s print publication Focus
    • 2,000 physical copies distributed throughout the hospital
    • 200 copies are mailed to partners within the WRHA
    • Posted on the HSC intranet, which 7,000 HSC staff and volunteers have access to
  • Acknowledgement of sponsorship in the HSC Foundation Bringing Hope to Life newsletter
    • 2,500 copies distributed to HSC Foundation stakeholders
    • Posted on hscfoundation.mb.ca, which has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Facebook page leading up to the event (1,500+ likes)
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on printed material including, but not limited to:
    • ½ page ad in awards reception program**
    • Full-page ad in the Celebrity Human Race passport**
    • 8.5” X 11” posters (350 printed and distributed to all working areas at HSC)
    • 24” X 36” posters placed in 20+ high traffic locations throughout HSC
    • Sponsor recognition signage
  • Company logo on event t-shirt, which is worn by celebrities and event participants around the city on the day of the event
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 4 invitations to the celebrity draft party
  • 4 invitations to the awards reception




Event Registration Sponsor

$7,500

  • Company logo on the ¼ page thank you advertisement in a Saturday issue of the Winnipeg Free Press, which reaches an average of 248,100 readers*
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship, including company logo, on hscfoundation.mb.ca that has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day(1,200+ followers)
  • Company logo on printed material including:
    • ¼ page ad in awards reception program**
    • ½ page ad in the Celebrity Human Race passport**
    • Sponsor recognition signage
  • Company logo on event t-shirt, which is worn by celebrities and event participants around the city on the day of the event
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 4 invitations to the celebrity draft party
  • 4 invitations to the awards reception




Warm-up Sponsor

$5,000

  • Host the pre-race warm-up
  • Company exposure to participants and celebrities during the brunch
  • Company logo on the ¼ page thank you advertisement in a Saturday issue of the Winnipeg Free Press, which reaches an average of 248,100 readers*
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship, including company logo, on HSC Foundation’s website (hscfoundation.mb.ca) that has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on printed material including:
    • ¼ page ad in awards reception program**
    • ½ page ad in the Celebrity Human Race passport**
    • Sponsor recognition signage
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 4 invitations to brunch
  • Opportunity to provide in-kind product to participants




Volunteer Sponsor

$2,500 - $5,000

  • Company logo on the ¼ page thank you advertisement in a Saturday issue of the Winnipeg Free Press, which reaches an average of 248,100 readers*
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Acknowledgement of sponsorship, including company logo, HSC Foundation’s website (hscfoundation.mb.ca) that has more than 12,000 unique visitors annually
  • Acknowledgement of sponsorship on HSC Foundation’s Twitter leading up to the event and on event day (1,200+ followers)
  • Company logo on printed material including:
    • ¼ page ad in awards reception program**
    • ½ page ad in the Celebrity Human Race passport**
    • Sponsor recognition signage
  • Company logo on volunteer t-shirts
  • Exposure to event volunteers
  • Opportunity for staff to volunteer during the race and meet celebrities
  • Company logo on multi-media presentation played at the draft party and awards reception
  • 2 invitations to the awards reception




Table Sponsor – Awards Reception

$3,000 – 10 Tickets

  • One complimentary table for 10 guests
  • Mix & mingle with well-known celebrities
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Company recognition on printed material including:
    • Recognition in the awards reception program**
    • Recognition in the Celebrity Human Race passport**
    • Sponsor recognition signage
  • Corporate recognition on your table
  • Company logo on multi-media presentation played at the draft party and awards reception




Team Kit Giveaway Sponsor

$500 - $2,500

  • Inclusion of branded product in approximately 150 participant race kits
  • Brand exposure to participants and celebrities
  • Acknowledgement of sponsorship on the event website (hscfhumanrace.com), which is used by both participants and donors and has more than 5,700 unique visitors annually
  • Company recognition on printed material including:
    • Recognition in the awards reception program**
    • Recognition in the Celebrity Human Race passport**
    • Sponsor recognition signage




Additional Sponsorship Opportunities

We would be happy to design a sponsorship package that meets your needs while providing you with valuable exposure to participants and celebrities. Please let us know if you have any other sponsorship ideas and we will work with you to try and bring them to fruition.

Other Ways to Activate your Company’s Sponsorship

  • Provide company vehicle and driver to transport teams during the race (must be a 7 passenger vehicle or larger)
  • Include a promotional item in the team kits
  • Promote company sponsorship in email signature
  • Promote company sponsorship on company website
  • Become a cause marketing partner
  • Hang posters in your business




Interested in Putting in a Team?

Nothing can get you closer to the action than participating in the Celebrity Human Race.

Register online as a team captain. Once you’re registered, our simple, secure, online-fundraising system will guide you through the process of inviting up to four of your fellow action-loving friends, family or co-workers to join your team.

$15,000 team of five fundraising goal ($3,000 per team member)
An additional $150 registration fee applies per team member

  • Reserved entry to the Celebrity Human Race
  • 10 invitations to the celebrity draft party
  • Team attendance at the brunch
  • Team of five participation during the Celebrity Human Race alongside your selected celebrity
  • 10 invitations to the awards reception
  • Official Celebrity Human Race t-shirt for each participant
  • Enjoy Complimentary food, beverages and entertainment all weekend
  • Meet and greet opportunities with all participating celebrities
  • Opportunity to win exclusive incentive prizes
  • ¼ page ad in the awards reception program**

If you are interested in sponsoring the Celebrity Human Race, please contact:

Monique Levesque-Pharoah
Manager of Sponsorships & Events
Health Sciences Centre Foundation
HSC_Foundation@hsc.mb.ca
Office: 204.787.2022 | Cell: 204.599.2441





*Winnipeg Free Press reach is current as of Nov. 2015

**In order to meet production deadlines on event programs/passport, etc., sponsor commitment and materials must be provided by Friday, September 9th @ 4:00pm.